Digital risk officer: An emerging job profile

Digital risk officer: An emerging job profile

Business functions within enterprises are evolving into the digital realm, exposing critical enterprise assets to digital security threats and risks that were unheard of previously. To mitigate these risks, a new job profile of information security professionals having sound experience in digital risk management strategies is emerging.
Within certain industries like manufacturing, telecom, retail and oil and gas there are two different technology groups which function.

• One is the Operation Technology (OT) group which manages a network of various electronic devices, sensors and software for controlling and monitoring equipments such as plant machineries, switches, antennas, transceivers and others. This group consists of mechanical engineers who manage the daily functioning of all operation technologies of the business

• The other is the Information Technology (IT) group which manages the core IT infrastructure and the various enterprise applications which the business uses. The IT group typically consists of tech professionals

Typically the OT and the IT groups have functioned in silos, with each group having its own distinct talent pool. But of late, need for convergence of IT and OT at various levels and the digital extension of various internal business functions such as legal, compliance, marketing, sales and operations is throwing the enterprise open to a range of digital risks that were previously unheard of.
This is calling for digital risk mitigation professionals with deep domain knowledge of how to proactively assess and address potential risks that could impact the digital information generated in various formats, by various business functions.
Emergence of digital risk officer profiles
Gartner, the global IT research and advisory firm, recently came out with a report highlighting the emergence of IT, OT, Internet of Things (IoT) and physical security technologies having inter-dependencies that require a risk-based approach to governance and management.
The report highlighted that digital risk management is the next evolution in enterprise risk and security and that by 2017, one-third of the large enterprises engaging in digital business models and activities will have a digital risk officer (DRO) role or an equivalent.
Role of a digital risk officer
Though the role of DRO is centered on security and risk management, it is not going to overlap with the role that a chief information security officer (CISO) was traditionally responsible to function in.
“While a CISO and his/her team would continue focusing on securing the IT systems and applications within the enterprise, the CDRO and his team would focus on how to leverage IT to predict, identify and mitigate risks emerging within the organisation, across various levels and business functions,” said Ganesh Ramamoorthy – research director, Gartner.
Giving an example of the DRO’s job role, Ganesh said, “In a manufacturing industry there is increasing convergence of IT systems with digital systems of plant equipments and other such physical assets which are critical to the business. Here, the DRO professionals need to understand the trigger point of security risks which can impact these physical assets and how to proactively and re-actively manage these incidents in the shortest possible time through IT.”
With more and more industries looking at converging engineering systems and business functions with IT solutions, the role of DRO will be indispensable for ensuring enterprise security. This is an exciting opportunity for IT security professionals to keep an eye out for.






You Need any soft-skills Training with placement just contact us Contact number : 8904762432. Website: www.moxiestars.com. Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. Email: info@moxiestrars.com.



Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

Key skills for a successful career as an SEO Expert

Key skills for a successful career as an SEO Expert

At one time, SEO was not a separate profession. Web masters performed some basic SEO for the sites they managed. But today, the demand for good SEO experts is constantly rising, with high demand for junior/entry level professionals
Many young professionals, looking for an interesting career path in digital space, wonder if Search Engine Optimization (SEO) is a good road to take. It is indeed but since it’s a specialised role, the skill requirements are also distinct. Aditi Oberoi, co-founder & CMO, Digital Academy reveals the key skills required to make a successful career as an SEO Ninja.

Stay ahead of the curve: SEO requires a combination of art and science of digital marketing. The job is always exciting. There’s always something to test and something new to learn. You must always be prepared to up-skill and stay ahead of the curve.

Work with other marketing channels: Quality SEO requires research, training and experience. Google is constantly evolving its search algorithm and companies are struggling to keep up with these changes with respect to their SEO activities. Over the year, one of the biggest change has been that SEO has become an integrated part of the marketing process. If you want to be successful as an SEO expert you really need to understand social media and how to use it, distribute content and gain more links. You also need to be well versed in PR and outreach.
Be agile and creative: With an average of two daily algorithm tweaks, Google keeps the SEO industry on its toes all the time. Further, search engines (particularly Google) have grown very complex with a myriad of new variables at play. This means that if you are not agile, creative, analytical and data-driven, you will hardly succeed in a big way. So it’s very important to keep experimenting, testing new techniques, investigating the impact of old activities and using web analytics extensively.
Create killer content strategies: Today,SEO is more than pure on-page and off-page optimisation. It is a blend of creating a content strategy based on what the prospect really needs and putting that strategy in place. SEO is dynamic; therefore, SEO experts should always be flexible. The love of developing content marketing ideas and strategies can take an individual a long way in this career choice.
SEO requires patience: SEO professionals and customers both need to understand that SEO takes constant effort and time. It could take months to move ahead in the ratings or to build effective links. Additionally, if you stop optimising for some time, most likely you will experience a considerable drop in ratings. You need lots of motivation and patience to not give up when things are not going your way.






You Need any soft-skills Training with placement just contact us Contact number : 8904762432. Website: www.moxiestars.com. Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. Email: info@moxiestrars.com.



Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

US threatened to fine Yahoo $250,000 a day

The documents, made public in a rare unsealing by a secretive court panel, "underscore how we had to fight every step of the way to challenge the US government's surveillance efforts," Yahoo general counsel Ron Bell said in a blog post.

WASHINGTON: US authorities threatened to fine Yahoo $250,000 a day if it failed to comply with a secret surveillance program requiring it to hand over user data in the name of national security, court documents showed on Thursday. The documents, made public in a rare unsealing by a secretive court panel, "underscore how we had to fight every step of the way to challenge the US government's surveillance efforts," Yahoo general counsel Ron Bell said in a blog post.
The documents shed new light on the PRISM program revealed in leaked files from former National Security Agency contractor Edward Snowden.
The program allowed US intelligence services to sweep up massive amounts of data from major Internet firms including Yahoo and Google.
Bell said 1,500 pages of documents were ordered released by the Foreign Intelligence Surveillance Court in the case dating from 2007. He said that in 2007, the government "amended a key law to demand user information from online services."
"We refused to comply with what we viewed as unconstitutional and overbroad surveillance and challenged the US government's authority," he said.
Yahoo's court challenge failed and it was forced to hand over the data. The court records were kept sealed.


"At one point, the US government threatened the imposition of $250,000 in fines per day if we refused to comply," Bell said.
Since the Snowden leaks, Yahoo and others have been seeking to make public these court documents to show they were forced to comply with government requests and made numerous attempts to fight these efforts.
The opening of these court dockers to the public "is extremely rare," Bell said, adding that the company was in the process of making the 1,500 pages publicly available online.
"We consider this an important win for transparency, and hope that these records help promote informed discussion about the relationship between privacy, due process, and intelligence gathering," Bell added.
But he said that "despite the declassification and release, portions of the documents remain sealed and classified to this day, unknown even to our team."

 

You Need any soft-skills Training with placement just contact us Contact number : 8904762432. Website: www.moxiestars.com. Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. Email: info@moxiestrars.com.

Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

Apple Watch has no sex appeal: Louis Vuitton watch guru

"This watch has no sex appeal. It's too feminine and looks too much like the smartwatches already on the market," LVMH's watch guru Jean-Claude Biver said.

BERLIN: Apple's long-awaited smartwatch looks "too feminine" and its design will not stand the test of time, luxury giant LVMH (Louis Vuitton Moet Hennessy)'s watch guru has told German media.

Jean-Claude Biver, who heads the French group's luxury-watch division, said the US tech titan had made "some fundamental mistakes" designing the Apple Watch.

"This watch has no sex appeal. It's too feminine and looks too much like the smartwatches already on the market," Biver said in an interview with daily Die Welt.

"To be totally honest, it looks like it was designed by a student in their first trimester," added Biver, who heads up the brands Tag Heuer, Zenith and Hublot.

Biver predicted the much-anticipated device, with its square face and curved edges, would soon be outdated.

"Luxury always has something timeless, it's rare and conveys prestige," he was quoted as saying, adding that the same could not be said for Apple Watch, which is expected to be bought by millions of customers and will likely be beyond repair in a few years' time.

Biver is not the first watch chief to be dismissive of Apple's efforts. Swatch CEO Nick Hayek earlier told Swiss media that the world's biggest watch group was "not nervous" about Apple's foray into the market.

Apple Watch, which comes in several colours and links to the iPhone, will start at $349 (270 euros) when it is released early next year. The wrist device is the first new product category to be launched by Apple since the death of co-founder Steve Jobs in 2011.

You Need any soft-skills Training with placement just contact us Contact number : 8904762432. Website: www.moxiestars.com. Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. Email: info@moxiestrars.com.



Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

US threatened to fine Yahoo $250,000 a day

The documents, made public in a rare unsealing by a secretive court panel, "underscore how we had to fight every step of the way to challenge the US government's surveillance efforts," Yahoo general counsel Ron Bell said in a blog post.

RELATED

Loading

WASHINGTON: US authorities threatened to fine Yahoo $250,000 a day if it failed to comply with a secret surveillance program requiring it to hand over user data in the name of national security, court documents showed on Thursday. The documents, made public in a rare unsealing by a secretive court panel, "underscore how we had to fight every step of the way to challenge the US government's surveillance efforts," Yahoo general counsel Ron Bell said in a blog post.
The documents shed new light on the PRISM program revealed in leaked files from former National Security Agency contractor Edward Snowden.
The program allowed US intelligence services to sweep up massive amounts of data from major Internet firms including Yahoo and Google.
Bell said 1,500 pages of documents were ordered released by the Foreign Intelligence Surveillance Court in the case dating from 2007. He said that in 2007, the government "amended a key law to demand user information from online services."
"We refused to comply with what we viewed as unconstitutional and overbroad surveillance and challenged the US government's authority," he said.
Yahoo's court challenge failed and it was forced to hand over the data. The court records were kept sealed.


"At one point, the US government threatened the imposition of $250,000 in fines per day if we refused to comply," Bell said.
Since the Snowden leaks, Yahoo and others have been seeking to make public these court documents to show they were forced to comply with government requests and made numerous attempts to fight these efforts.
The opening of these court dockers to the public "is extremely rare," Bell said, adding that the company was in the process of making the 1,500 pages publicly available online.
"We consider this an important win for transparency, and hope that these records help promote informed discussion about the relationship between privacy, due process, and intelligence gathering," Bell added.
But he said that "despite the declassification and release, portions of the documents remain sealed and classified to this day, unknown even to our team."

You Need any soft-skills Training with placement just contact us Contact number : 8904762432. Website: www.moxiestars.com. Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. Email: info@moxiestrars.com.



Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

First Microsoft smartphone without Nokia branding leaked

In the leaked image, above the display where usually the Nokia name is seen is the branding of Microsoft. Thus, this smartphone may be the first one that bears the Microsoft name.

NEW DELHI: Microsoft recently announced three smartphones with Nokia branding, named Lumia 830, 730 and 735. However, this launch was soon followed by reports of Microsoft doing away with Nokia branding on future mobile phones. And now we have the leaked photos of the first smartphone sans the Nokia name.

The images, leaked by French website Nowhereelse.fr, show a big-screen smartphone with ultra-thin bezels, suggesting it may be a top-end device as most manufacturers keep such design innovations for their top models.


Above the display where usually the Nokia name is seen is the branding of Microsoft. Thus, this smartphone may be the first one to bear the Microsoft name. However, the smartphones in the upcoming range will continue to be called Lumias, reports suggest.



Earlier, a report said that Lumia 830, 730 and 835 will be the last smartphones to hit the market with Nokia branding. As part of the deal with Nokia, Microsoft can use the Nokia brand on its mobile phones for a period of 10 years.

It also said that Microsoft will do away with the 'Phone' in the name of its mobile operating system Windows Phone. In July, CEO Satya Nadella had announced that all major versions of Windows will eventually merge into one platform.

According to the rumour mill, the next major version of Windows operating system will integrate various Microsoft software together.

Microsoft-Nokia deal: 10 things to know

1 of 11

You Need any soft-skills Training with placement just contact us Contact number : 8904762432. Website: www.moxiestars.com. Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. Email: info@moxiestrars.com.



Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

Ecommerce logistics startup Ecom Express raises over Rs.100 Cr funding from Peepul Capital

After ecommerce majors, now investors are showing appetite for logistics ventures dedicated for ecommerce companies. Ecom Express Private Limited, one of India’s fastest growing, e-commerce dedicated logistics solutions providers has secured a fund of over Rs.100 Crore from Peepul Capital. With this new funding, the Company plans to grow its distribution capabilities even faster by expanding operations and reach. The startup plans to expand its current footprint of 190 locations to 800 plus locations in the next 5 years, achieving nationwide coverage.

Earlier this week Gurgaon based Delhivery closed a $35 million round of funding. The Series C investment led by Renuka Ramnath-led private equity firm Multiples Alternate Asset Management along with existing investors.
Ecom Express delivered nearly 5 million packages last year and has 3,000 employees at present on board. The Delhi based company expects to deliver about 20 million packages this year. Last year, Ecom Express had raised angel round of funding led by Oliphans Capital who specialise in early stage investments.
“The infusion will go towards strengthening Ecom Express’s current reach, expanding operations, investing in technology and automation, attracting key talent and to build a healthy flow in working capital,” said the company’s Co-Founder and CEO, TA Krishnan.
“With the intention to become an enabling partner and make significant contributions to the growth of the e-commerce industry, we are confident that this fund infusion will provide the impetus to achieve our company’s vision and drive our growth plans in a more focused manner,” added Krishnan.
The India online retail market is growing at an explosive rate and research shows that it is projected to grow from $3 billion in 2013 to $ 23 billion by 2018. This opens up huge demand for logistic services, offering tremendous opportunities for dedicated solutions providers like Delhivery and Ecom Express. The Company has continually focused on building its capacity and strength in service fulfilment, reverse logistics, technology and automation, and COD (Cash-On-Delivery) management.
With trained and qualified industry professionals in senior management, Ecom Express has a good understanding of the end consumer needs and offers customized and innovative solutions to its e-commerce customers. Ecom Express’ unique delivery models have ranged from ‘try and buy’, same day delivery and branded delivery and as well as catering to flexible remittance cycles.
Speaking about thesis behind investment, Srini Vudayagiri, Investment Director at Peepul Capital Advisors, said “The e-commerce industry is growing quickly and logistics is a critical component of the value chain. There is a tremendous opportunity for a dedicated logistics player who can understand and play an enabling role for the e-commerce industry. Ecom Express is strongly positioned to leverage this opportunity given their track record and the experienced leadership team behind the Company,” he said.





You Need any soft-skills Training with placement just contact us Contact number : 8904762432. Website: www.moxiestars.com. Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. Email: info@moxiestrars.com.



Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

Unable to raise capital, Yebhi halts its marketplace model; pivots to a product discovery platform

Finally, Yebhi has had to shut down its online marketplace platform. It has now pivoted to being a fashion discovery and redirection site. The new business model will now list products from scores of online fashion stores and help customers to find the most relevant products and coupons through personalized recommendations.

The Gurgaon-based company seems to have been forced to pivot its business model as it was unable to raise further capital to operate the marketplace model. Yebhi’s initial investors Catamaran Fund and Nexus Venture Partners have written off their investment from the company.
“Fashion etailing has evolved significantly in India and customers are seeking more information and engagement before purchasing a product. We are changing Yebhi to address these customers. We are bringing them variety from all the online and local stores, showing them prices with discounts & offers across these stores, and guiding them to products that would most suit their tastes, social circles and body structure,” says Danish Ahmed, CEO of Yebhi.
Earlier in 2014 Nitin Aggarwal, one of Yebhi’s co-founder had left the company. It had raised over $30 million venture capital money in three rounds. At present, the site has over 2 million customers and 3 million monthly visitors.
“Ecommerce is a very capital intensive industry and companies will continue to burn a lot of capital to acquire more customers. We decided to move out of that space and leverage our learnings and brand value to build a business that is highly profitable and scalable. We are building a business which is capital efficient and at the same time consumer efficient in today’s scenario,” adds Danish.
Pivoting business model makes a ton of sense for Yebhi as its marketplace was anyway in stealth mode for a long time. The company has a consumer base of over 2 million, which could be a major driver (for founders) to float product discovery platform. There was no option left for Yebhi as it didn’t manage to convince any other player for acquisition or merger.

 

 

You Need any soft-skills Training with placement just contact us Contact number : 8904762432. Website: www.moxiestars.com. Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. Email: info@moxiestrars.com.

Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

Twitter is testing the ‘Buy’ button, a way to make purchases on Twitter

Twitter has been curious case throughout its lifecycle- the way it originated, the way it has handled scale and how it has managed to find various revenue channels. Today, Twitter announced on its blog that it has started to test a new way for users to discover and buy products on Twitter.

For a small percentage of U.S. users (that will grow over time), some Tweets from our test partners will feature a “Buy” button, letting you buy directly from the Tweet. This is an early step in our building functionality into Twitter to make shopping from mobile devices convenient and easy, hopefully even fun.

Users will get access to exclusive offers and merchandise and they can act on them right in the Twitter apps for Android and iOS. Sellers will gain a new way to turn the direct relationship they build with their followers into sales. Twitter has partnered with Fancy, Gumroad, Musictoday and Stripe as platforms for this initial test, with more partners to follow soon.
In the current test, an entire purchase can be completed in a few taps. After tapping the “Buy” button, a user will get additional product details and would be prompted to enter shipping and payment information. Once that’s entered and confirmed, the order information is sent to the merchant for delivery.
Points with respect to security:

• Payment and shipping information is encrypted and stored after the first transaction, so one can easily buy on Twitter in the future (this can be removed from the account)
• Credit card is processed securely and won’t be shared with the seller without permission (see policy page)

Brands will surely take an advantage of the feature but the focus on artists and charities is interesting from Twitter. This new experiment, whenever it is opened up, will change a lot of dynamics. Twitter has also been playing with its timeline (which hasn’t been appreciated by die hard fans) and the closer it gets to FaceBook, the aversion will tend to increase. It’s mighty important for Twitter to keep its magic alive and at the same time, find ways to monetize.

 

 

 

You Need any soft-skills Training with placement just contact us 

Contact number : 8904762432. 

Website: www.moxiestars.com. 

Facebook:https://www.facebook.com/moxiestarssolutions. 

LinkedIn : Moxiestars. 

 Email: info@moxiestrars.com.

Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

Ecommerce logistics startup Ecom Express raises over Rs.100 Cr funding from Peepul Capital

After ecommerce majors, now investors are showing appetite for logistics ventures dedicated for ecommerce companies. Ecom Express Private Limited, one of India’s fastest growing, e-commerce dedicated logistics solutions providers has secured a fund of over Rs.100 Crore from Peepul Capital. With this new funding, the Company plans to grow its distribution capabilities even faster by expanding operations and reach. The startup plans to expand its current footprint of 190 locations to 800 plus locations in the next 5 years, achieving nationwide coverage.

Earlier this week Gurgaon based Delhivery closed a $35 million round of funding. The Series C investment led by Renuka Ramnath-led private equity firm Multiples Alternate Asset Management along with existing investors.
Ecom Express delivered nearly 5 million packages last year and has 3,000 employees at present on board. The Delhi based company expects to deliver about 20 million packages this year. Last year, Ecom Express had raised angel round of funding led by Oliphans Capital who specialise in early stage investments.
“The infusion will go towards strengthening Ecom Express’s current reach, expanding operations, investing in technology and automation, attracting key talent and to build a healthy flow in working capital,” said the company’s Co-Founder and CEO, TA Krishnan.
“With the intention to become an enabling partner and make significant contributions to the growth of the e-commerce industry, we are confident that this fund infusion will provide the impetus to achieve our company’s vision and drive our growth plans in a more focused manner,” added Krishnan.
The India online retail market is growing at an explosive rate and research shows that it is projected to grow from $3 billion in 2013 to $ 23 billion by 2018. This opens up huge demand for logistic services, offering tremendous opportunities for dedicated solutions providers like Delhivery and Ecom Express. The Company has continually focused on building its capacity and strength in service fulfilment, reverse logistics, technology and automation, and COD (Cash-On-Delivery) management.
With trained and qualified industry professionals in senior management, Ecom Express has a good understanding of the end consumer needs and offers customized and innovative solutions to its e-commerce customers. Ecom Express’ unique delivery models have ranged from ‘try and buy’, same day delivery and branded delivery and as well as catering to flexible remittance cycles.
Speaking about thesis behind investment, Srini Vudayagiri, Investment Director at Peepul Capital Advisors, said “The e-commerce industry is growing quickly and logistics is a critical component of the value chain. There is a tremendous opportunity for a dedicated logistics player who can understand and play an enabling role for the e-commerce industry. Ecom Express is strongly positioned to leverage this opportunity given their track record and the experienced leadership team behind the Company,” he said.

 

You Need any soft-skills Training with placement just contact us 

Contact number : 8904762432. 

Website: www.moxiestars.com. 

Facebook:https://www.facebook.com/moxiestarssolutions. 

LinkedIn : Moxiestars. Email: info@moxiestrars.com.

Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

Can Micromax’s Canvas Nitro compete with Moto G (next gen)?

Gone are the times when smartphone wars were just limited to Apple and Samsung. It is now a war between the new rivals – Xiaomis, Micromaxs and the Motorolas of the world.
It is a great sign to see Micromax competing and dominating the mobile market in India. One of the biggest product technology successes this country has seen lately, the mobile handset maker is already India’s largest mobile phone seller.
When Micromax launched its telecommunications operations, the Indian mobile phone market was dominated by leading international phone makers including Nokia, Samsung, LG, Sony Ericcson and others. But the country was still missing a player who would cater specifically to Indian tastes and flavours. When Micromax began speaking to local customers to identify their needs, it only strengthened their conviction that even as most of the global giants were bringing some of their best-selling models to the Indian market, they weren’t addressing the local needs.
According to a report by independent market research and consulting firm, Counter Point Research, Micromax has overtaken Samsung to become the largest mobile phone supplier in India in Q2 2014.
Micromax’s share of handset shipments was 16.6% in the period of April-June while Samsung’s share was 14.4%. Samsung finds itself at the second position after a long time at the helm.
In its pursuit of democratizing technology by offering innovative solutions, Micromax has now announced the launch of Canvas Nitro A310 in India. The new smartphone offers the perfect blend of sleek looks, powerful performance and innovative user interface with a host of inbuilt apps to offer a superior mobile experience.
Micromax sells more than 3 million Mobility Devices every month, with a presence in more than 560 districts through 1,30,000 retail outlets in India. With presence across India and global presence in Russia and SAARC markets, the Indian brand is reaching out to the global frontier with innovative products that challenge the status quo that innovation comes with a price.

Commenting on the launch Vineet Taneja, Chief Executive Officer, Micromax said,

It has been our constant endeavor to listen to Indian consumers for better understanding of their ever-evolving needs. Inspired by specific needs of consumers, Canvas Nitro is yet another product from the Micromax stable to democratize technology with amalgamation of superior technology, great design and seamless usability. Our partnership with Snapdeal further simplifies the process for millions of new-age Indian consumers who prefer to shop online to get Canvas Nitro with just a few clicks.

Speaking further about the launch and the future of the smartphone maker, he added,

Micromax has always been the first to identify and address the gaps through its innovative offerings that provide best experience at an affordable cost. We will continue to simplify and enhance the consumer experience by introducing innovative products and services, taking the best smartphone experience to the last mile.

The Canvas Nitro is power packed with a 1.7GHz Tru octa-core processor promising seamless multi-tasking and an improved application performance.
Equipped with a 5-inch HD IPS display, the phone offers a dynamic contrast and color vibrancy with an immersive graphic quality. Running on latest Android 4.4 KitKat, users get access to a number of features including voice search, Google Drive, Hangouts for video calls, smart contact prioritization etc.
Micromax is selling Canvas Nitro exclusively on Snapdeal for Rs. 12,990/- from September 08, 2014.
Speaking on the exclusive deal with Micromax, Kunal Bahl, Co-Founder & CEO, Snapdeal.com said,

We are excited to be partnering with Micromax to launch their latest product – the Canvas Nitro. The new product has most superior technology and we are sure that this will be well received by our 25 million members. At Snapdeal.com, Mobile and Tablets is one of our fastest growing categories and this partnership is a strategic decision to add onto our offerings.

Few features of the phone

Capture the precious moments with focus on ‘Selfies’
Equipped with a 13MP Auto Focus rear camera with Flash one can capture images in supreme clarity. It comes equipped with an All–in-One Camera Widget, wherein users can choose from a normal photo mode to a video mode to selfie, front ‘n’ back & stable shot mode and a 5MP Fixed Focus front camera, will allow users to get the best quality selfies.
All social feed clubbed into QuickLook
With QuickLook, users can now get their entire social and news feed displayed together on one screen. With a collage like interface, it offers a variety of choices for the users to choose and display content from, like news from various sources & categories, Facebook news feed, trending tweets and weather information.
Smart Alerts
The smartphone also comes with Smart Alerts enabling the users to view notifications right on the lock screen. In case of a notification, a band appears on the screen with individual icons for each notification and the colour of the band reflects the latest notification for applications like SMS, calls, Facebook, Gmail, Whatsapp and Hangouts.
Customized Smart Gestures
The phones also pack an array of customizable smart gestures like ‘Pinch In, Pinch out, 2 finger flick up, 2 finger flick down, 2 finger flick left, 2 finger flick right’ that can be assigned to a number of actions like open messages, app drawers, adjust music volume, play/pause etc.
Given the launch of Moto G (next gen) and already sold out Xiaomi Mi3, the 15k range market is heating up giving consumers good choices for lesser price.

 

You Need any soft-skills Training with placement just contact us Contact number : 8904762432. Website: www.moxiestars.com. Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. Email: info@moxiestrars.com.

Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

Flipkart launches new private label Citron

Flipkart, the poster boy of Indian ecommerce is again in the news. It has now entered into home appliances and personal healthcare space by launching a private label, Citron. Citron as a brand label includes a wide range of cooking utilities and grooming products. This is the third label that Flipkart has introduced after Flippd and Digiflip in apparels and consumer electronics field, respectively.
The entire product range from Citron is priced between INR 500 and INR 1000 including home kitchen appliances and healthcare products. The range includes sandwich makers, hand blenders, pop-up toasters and electric kettles. The personal healthcare category has shavers and trimmers, hair straighteners and dryers. Kalyan Krishnamurthy, SVP – Retail at Flipkart says

The launch of Citron is our next step in expanding the private labels offering at Flipkart. This enables us to offer our customers quality products at a great value for yet another category after lifestyle and tablets. In the next three months we will expand into selling various other products such as irons, induction cooktops, juicers, mixers etc.

At present Flipkart has over 20 million products cross 70+ categories including Books, Media, Consumer Electronics and Lifestyle. They claim themselves to be the only players offering one day delivery in 50 cities and same day delivery in over 13 cities as of now. They have over 26 million registered users and deliver over five million shipments every month.



You Need any soft-skills Training with placement just contact us Contact number : 8904762432. Website: www.moxiestars.com. Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. Email: info@moxiestrars.com.



Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More

Snapdeal partners with Mapmygenome to offer DNA testing service

Snapdeal seems to be super aggressive as far as expansion is concerned. After cracking partnership with Tata Value Homes, the Delhi-based company has tied up with Mapmygenome India to offer DNA testing service.
With this service, consumers will be able to order personal genomics tests, which will help them identify the ideal lifestyle for them to lead a healthy and fit life.


Mapmygenome uses state-of-the-art technology to decode and understand an individual’s DNA and provides actionable steps for individuals to lead a healthy life. The brand offers a variety of mapping tests such as Genomepatri, CardioCardiomap, Oncomap, Gynaecmap, and Brainmap among others.
Speaking about the tie-up, Amit Maheshwari, Vice President, Fashion at Snapdeal.com, said, “This partnership is in line with our commitment to provide our consumers with the widest range of products and services which help them lead a better life. Mapping the genome aids in predicting, preventing, and treating a number of diseases. The collaboration will help us in reaching out to 25 million+ members across the country and enable them to understand the gene-disease interaction better.”
Founded by Anu Acharya in 2011, Mapmygenome offers tests which range between Rs 1,000 to 25,000. The company started with arbitrary pricing and arrived at the price point that makes sense to them as a startup and for the customer.

In August, the Delhi-based company had launched CapitalAssist, which will enable sellers on the platform by helping them meet their growing working capital requirement as they scale their businesses.
Talking about the partnership, Anu Acharya, CEO of Mapmygenome, said, “This is a partnership of two pioneers in India offering customers the best possible user experience in their quest for better health. Personal genomics now gets more personalized. This partnership will help consumers snap out of status quo and do something proactive about their health.”
Snapdeal has also announced its entry into the hospitality segment with 50,000 products across brands like cookware and bakeware, dining and serving and bar & glassware among others.
Last month, Snapdeal raised an undisclosed amount of funding from Ratan Tata. Earlier, this year it had raised $133 million led by eBay along with Kalaari Capital, Nexus Venture Partners, Bessemer Venture Partners, Intel Capital and Saama Capital participating in the round.

 

 

You Need any soft-skills Training with placement just contact us Contact number : 8904762432. 

 Website: www.moxiestars.com. 

Facebook:https://www.facebook.com/moxiestarssolutions. LinkedIn : Moxiestars. 

Email: info@moxiestrars.com.

Hi guys If u like this post please leave a comment in comment box... comment box will top right of every post and bottom of every post. its useful for me give a better information.. check top of the blog there is menu bar in that go to comments i replied for u r comments because there is no direct option for reply for u r comments. if u want to give any suggestion in bottom of blog there is contact information option please leave a msgs with u r mail id sure i will get u.

Read More