Healthcare Sector To Focus On Retaining Existing Talent In 2014

Apeksha Kaushik, TimesJobs.com Bureau

Healthcare has been one of the top performing sectors during 2013, in terms of hiring. The sector fared better than other key industries. It reported an average annual growth of 2 per cent during 2013. Experts believe that the industry will continue to be a key employment generator in the future. 

In a quick chat with TimesJobs.com Jacob Jacob, chief people officer, Apollo Hospitals Enterprise Limited, shares the key reason behind the growth in demand for talent and future outlook of the Healthcare sector. 

Three key recruitment drivers for healthcare sector in 2013

·         Trend of quality accreditation: The process has increased the demand for healthcare professionals, preferably with experience in accredited hospitals

·         Adoption of new specialties in existing setups: For example, adoption of oncology and cardiology specialties by hospitals to expand clinical offerings

·         Growth in business: Due to business expansion of existing players and increasing competition from new entrants into the Indian Healthcare market

Key challenges faced by the sector in 2013

·         Availability of key talent

·         On-boarding professionals from established sectors such as, manufacturing, IT and FMCG, who carry huge expectations in terms of their role, organisation structure, work environment and compensation

·         Retaining talent, especially in the bigger cities

2014 recruitment scenario 

With increasing competition from existing and new healthcare players, “prevention is better than cure” will be the mantra for healthcare HR managers next year.  Hence, retaining existing talent through innovative engagement programs will be the flavor of 2014. 

Profiles that will be in demand in 2014 

Profiles such as doctors, staff nurses with cardiothoracic and ICU experience would be in demand in 2014. Technicians/ technologists in cardiac care and nuclear medicine will continue to be in great demand next year. 

Rise in demand for other support functions 

Joydeep DasGupta, healthcare management consultant and author of ‘Hospital Administration and Management – A Comprehensive Guide’, predicted in the TimesJobs.com bi-annual RecruiteX report that some important employment avenues are expected to be created in non-medical administrative processes. Profiles such as healthcare management analyst, patient care co-coordinator, quality administrator, facility administrator and finance administrator would be in demand in 2014. 

In conclusion 

Industry experts stated that aging populations will continue to drive demand for Healthcare in times ahead, thus, boosting the demand for talent across various profiles and positions in the sector. Although, finding relevant talent and required skills sets still remains a challenge for the sector and could pose a serious impediment to the overall projected recruitment scenario, fear experts. 

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