Tech giants scouting for cloud computing specialists

Tech giants scouting for cloud computing specialists

Are you an IT professional with a proven expertise in cloud computing technologies?  If yes, then tech giants like IBM, SAP Labs, Wipro and HP might be looking for you!
Cloud computing has been the hottest buzzword in the tech industry in the last five years. Tech product companies are currently in the phase of aggressively building their cloud solutions and to do this, they are scouting for IT professionals specialising in cloud computing technologies.
A deep dive into TimesJobs.com data highlighted that tech solution providers such as IBM, HP, SAP Labs, Wipro, Cisco, among others, are now specifically demanding such ‘cloud computing specialists’ who can build, test, implement and do the post-delivery support for their cloud solutions.
So if you are an IT professional with sound domain knowledge of cloud computing technologies, this might just be the right time for you to make a move into such a ‘cloud specialist’ role.
Analysis of TimesJobs.com data revealed that there are three core cloud computing centric job profiles that the IT industry is currently demanding.
We bring to you the skills and experience for these profiles:
Developer – Cloud system software
•    The profile calls for BE/BTech professionals with expertise in software development
•    Demand exists within tech companies such as SAP Labs, IBM, Oracle, which are specifically focusing on building cloud computing software
Job role: IT professionals applying for this profile would have to work with other developers and cloud solution product owners to brainstorm, develop and deliver cloud computing software framework.
Experience: 2-4 years in the tech industry.
Skills in demand
•    Excellent knowledge of cloud based frameworks on Platform as a Service (PaaS) infrastructures like Cloud Foundry, Heroku, AWS Elastic Beanstalk, Force.com
•    Working know-how of designing and building application extensions in the cloud and Internet of Things (IoT)
•    Excellent programming know-how in JAVA/JavaScript or in other languages, especially framework development
•    Sound knowledge in Object Oriented Programming Principles, Design Patterns and Software Architecture
Cloud systems architect
•    Profile requires expertise in both software and hardware and also in their integration to deliver a complete cloud computing
•    Demand exists within cloud solution providers such as IBM, Intel, Oracle and HP focusing on building complete cloud architecture for its clients
Job role: The IT professionals need to engage with the tech company’s client at a business level, understand their requirement of cloud solutions and ultimately translate it into technology solutions by architecting the complete cloud solution for them.
Experience: More than 5 years of industry experience.
Skills in demand
•    Ability to identify potential problem areas in cloud architecture
•    Expertise to build feasible cloud architecture by estimating cost, implementing, doing system integration and ultimately ensuring its successful working
•    Proven expertise in areas of server, storage, networking and data centre consolidation
•    Hands on experience in the field of virtualisation technologies from vendors such as IBM, VMware, Microsoft and Redhat
Cloud administrator
•    Profile requires IT professionals with proven IT hardware skills
•    Demand exists within tech companies such as CtrlS and Wipro, which are in the business of data centers offering IaaS
Job role: IT professionals would have to lead the management of the entire data center technology infrastructure administration, its maintenance and provisioning infrastructure for different clients.
Experience:  Minimum 2 years of experience in cloud computing environments.
Skills in demand
•    Knowledge of tools and scripts that enable close monitoring of cloud infrastructure
•    Understanding of how to provision required compute infrastructure via infrastructure management portal and maintain billing system
•    Knowledge of tools that enable generation of reports for the infrastructure and capacity management
•    Ability to manage all service level agreements and take lead in vendor management.

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Sony Xperia Z4 Tablet, Z4 Ultra, Z4 Compact specifications leaked: Report

According to a report by technology website Android Origin, the specifications of Sony Xperia Z4, its variants Z4 Compact and Z4 Ultra and Xpera Z4 Tablet have leaked.

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NEW DELHI: It hasn't been long since the rumoured specifications of Sony Xperia Z4 emerged, and now new reports have listed the specifications of the Japanese company's flagship smartphone (Xperia Z4) and its variants (Z4 Compact and Z4 Ultra) along with the Xpera Z4 Tablet.

According to a report by technology website Android Origin, Sony Xperia Z4 Tablet will be launched alongside the Xperia Z4 smartphone. It is said to sport a 10.1-inch display; the report says that it will have a QHD display (1440x2560p), even though Sony is testing a 3840x2160p panel for the device.

Sony will emulate the design it introduced with this year's Xperia Z3 Tablet in the next-generation model, marked by thinner bezels and twin stereo speakers. Xperia Z4 tablet will also have a 13MP rear camera and 8MP front camera. The rest of the hardware of the tablet will be similar to that of Xperia Z4.

The report also added that Sony Xperia Z4 will have Qi-wireless charging support as well as water- and dust-resistance. However, Sony is doing away with the flaps that cover the microUSB port in the current Xperia Z series of smartphones; it is likely that Sony will use a nano-coating to protect it from water damage, like HTC Butterfly and Samsung Galaxy S5.

About the upcoming Xperia Z4 Ultra phablet, the report said that Sony will have the same screen size as the Xperia Z Ultra (6.4-inch), but get a resolution bump — from Full HD (1080p) to QHD (1440p). Similarly, Xperia Z4 Compact will get an upgrade in screen resolution next year, going from HD (720p) to Full HD (1080p).

According to an earlier report by the same website, Sony Xperia Z4 is said to sport a 5.5-inch screen with QHD resolution. It will be powered by Qualcomm 2.8GHz octa-core Snapdragon 810 CPU, designed on 64-bit chipset architecture.

Both RAM and internal storage will reportedly get an upgrade compared to the current Xperia flagships; therefore, Xperia Z4 will have 4GB RAM and 32GB built-in storage. It is also said to have a better sound quality with an improved amplifier.

The camera is said to be have the same resolution (20.7MP) as Xperia Z3, with an upgrade in the sensor from IMX220 to a curved Exmor RS CMOS. Xperia Z4 will be the first Sony smartphone to have LTE Cat.6 connectivity and Bluetooth 4.1.

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Alibaba founder Jack Ma says being rich is 'a great pain'

China’s richest man, who created the internet giant from his flat 15 years ago, processed $9.3bn (£5.9bn) of sales during the country’s annual Singles Day yesterday.

He has an estimated fortune of $23.9 billion — but Alibaba founder Jack Ma has said that being rich isn't all it's cracked up to be.

China's richest man, who created the internet giant from his flat 15 years ago, processed $9.3bn (£5.9bn) of sales during the country's annual Singles Day yesterday.

It was just the latest in a series of triumphs for the so-called Chinese eBay, which has grown to become the world's biggest e-commerce business, last year handling $248 billion in transactions - more than eBay and Amazon combined.



However, former school teacher Ma said that having huge amounts of money is actually "a pain."

"This month I'm not very happy - I think too much pressure," he told CNBC.

"Maybe I think too much about the future and have too many things to worry about."

Following its record-breaking initial public offering in September, Alibaba is now valued at $240 billion.

But despite his achievements Ma, who is unable to walk down the street without being recognised, said that his wealth has a downside.

"People say, 'Well Jack, rich... is good'," he said.

"Yeah it is good, but not the richest man in China. It's a great pain because when you're (the) richest person in the world, everybody (is) surrounding you for money."

The entrepreneur said he is looking at ways to put his earnings to good use and is considering setting up a foundation to "spend money in a business way".

But he conceded that he would be going up against Bill Gates to see "who can spend money more effectively".

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Apple sued over vanishing iPhone text messages

Apple was ordered to face a US federal lawsuit claiming it failed to tell consumers that its messaging system would block them from receiving text messages if they switched to Android-based smartphones.

Apple Inc was ordered to face a US federal lawsuit claiming it failed to tell consumers that its messaging system would block them from receiving text messages if they switched to Android-based smartphones from iPhones.

US District Judge Lucy Koh in San Jose, California said Apple must face plaintiff Adrienne Moore's claim that the message blocking interfered with her contract with Verizon Wireless for wireless service, which she kept after switching in April to a Samsung Galaxy S5 from an iPhone 4.

Moore, who seeks class-action status and unspecified damages, claimed that Apple failed to disclose how its iOS 5 software operating system would obstruct the delivery of "countless" messages from other Apple device users if iPhone users switched to non-Apple devices.





In a Monday night decision, Koh said Moore deserved a chance to show Apple disrupted her wireless service contract and violated a California unfair competition law, by blocking messages meant for her.

"Plaintiff does not have to allege an absolute right to receive every text message in order to allege that Apple's intentional acts have caused an actual breach or disruption of the contractual relationship," Koh wrote.



The judge also dismissed some claims tied to another California consumer protection law.

Apple did not immediately respond to requests for comment. Roy Katriel, a lawyer for Moore, did not immediately respond to similar requests.

In court papers, Apple said it never claimed that its iMessage service and Messages application, which ran with iOS 5, would recognize when iPhone users switched to rival devices.


"Apple takes customer satisfaction extremely seriously, but the law does not provide a remedy when, as here, technology simply does not function as plaintiff subjectively believes it should," the Cupertino, California-based company said.

For its fiscal year ended September 27, Apple reported sales of 169.2 million iPhones.

Apple now has an online tool to help people who switch to non-Apple smartphones retrieve messages from iPhone users.

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Vishal Sikka finds Indian IT’s focus on costs depressing

Infosys CEO Vishal Sikka

BENGALURU: Infosys CEO Vishal Sikka said he found the Indian IT industry's focus on lowering costs "somewhat depressing".

"All of us in the industry find ourselves in a downward spiral, it's like a treadmill of increasingly lower cost, hiring people faster and faster from more and more mediocre places, training people less and less, putting them into jobs faster and faster. I think that is a wrong direction," he said in a pre-recorded keynote address delivered through a video link at Cebit India in Bangalore on Wednesday.

The better idea, he said, was to innovate, and move towards automation, artificial intelligence. "That is the future that our clients are looking for, that is what they are looking to India for," he said.

Sikka, who has just completed 100 days at Infosys as CEO, said software was reshaping the IT industry and the sector could look at ways to do new things than do things cheaper.

Sikka also raised concerns about how Indian IT firms deliver services without raising issues with clients. "When I look at the feedback from our clients, not only for us but also for the entire industry, I see the primary thing is that we don't speak up. We are great at following orders but we are not great at raising issues and we are not great at raising opportunities that we see for our clients. That change in mindset is what we (Infosys) fundamentally go after. I think the way to get there is to rely on our greatest strength -- education," he said.

Infosys, he said, had in just a few months trained over 5,200 people in its Mysore campus on new ways of thinking about software solutions.

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YouTube introduces a paid service called Music Key

YouTube also is unveiling a new tab devoted exclusively to music on its mobile apps and website. This option is meant to make it easier for the video site's 1 billion users to find specific songs and entire albums, even if they aren't subscribers.

SAN FRANCISCO: Google is remixing the music on its YouTube video site with the addition of ad-free subscription service ``Music Key'' and a new format designed to make it easier to find millions of songs that can still be played for free.

The subscription service is part of Google's effort to mine more revenue from YouTube as the video site approaches the 10th anniversary of its inception. Music Key has been speculated about for months while Google Inc. wrangled over the licensing terms with recording labels. The service, priced initially at $8 a month, is comparable in cost to other digital music subscription services sold by Spotify, Apple Inc's Beats and Google's own 18-month-old streaming service tied to its Android ``Play'' store. But Music Key subscribers will be able to stream through the Google Play service at no additional charge, too.

YouTube also is unveiling a new tab devoted exclusively to music on its mobile apps and website. This option is meant to make it easier for the video site's 1 billion users to find specific songs and entire albums, even if they aren't subscribers.

Most music subscription services own the rights to the same catalogues, making their ability to learn listeners' preference to create appealing playlists particularly important. Music Key, though, will offer the unique distinction of being able to show artists performing their songs too.

That difference could help lure listeners away from Spotify, which says it has about 50 million users, including 12.5 million subscribers, said Mark Mulligan, a longtime industry analyst with Midia Research. And YouTube's redesigned library of free music could do even more damage to Spotify and other services, such as video site Vevo, where people flock to check out songs at no cost. Expanding the audience that listens to free music would be profitable for Google because that would yield more opportunities to show ads _ the main way that the Mountain View, California, company makes its money anyway.

``A cynic might say that Google is only doing this subscription service on YouTube so it would get the rights to do what it always wanted to do with the free service,'' Mulligan said.

Google's main goal ``is to make the music experience better on YouTube,'' said Christophe Muller, who oversees the company's music partnerships.

Music Key initially will be offered on an invitation-only basis in the US, United Kingdom, Spain, Portugal, Italy, Ireland and Finland. The first batch of offers will be sent out next week to YouTube viewers with a history of watching a lot of music clips. Anyone interested in an invitation can request one at http://YouTube.com/MusicKey . After a free six-month trial period, Music Key will temporarily cost $8 per month before escalating to its standard price of $10 per month.

Besides removing all ads, Music Key also gives subscribers two other perks: the ability to continue playing songs while the screens of mobile devices are locked and the option to download tracks so they can be played without an Internet connection. The offline music can only be played in Music Key's mobile app.

Google Inc. bought YouTube for $1.76 billion in 2006, a price that some analysts questioned at the time of the deal because the service barely had any revenue and was drowning in copyright complaints about pirated clips of music videos, television shows and movies. After Google took over, YouTube set up a more stringent system for blocking pirated content to placate copyright owners. Recording labels now use the video site to help promote new songs and artists. The ads running within those music clips have generated more than $1 billion for the performers and recording labels, according to Google.

The world's three largest music labels —Universal, Sony and Warner — all have reached licensing deals with YouTube as part of the new subscription services. Hundreds of independent labels, including some that had been holding out for better terms, also are on board. Financial details haven't been disclosed.

YouTube is expected to sell $7.2 billion in advertising this year, based on estimates from the research firm eMarketer. Google has never disclosed how much revenue flows through YouTube. Music Key will be doing well if it attracts enough subscribers to generate $500 million in revenue after its first year in business, said Midia's Mulligan.

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Call drops on the rise, says Trai report

Trai's report for the quarter ended June 2014 shows that 14% of all 3G operators surveyed had call drops in June as compared to 9% in March. 

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CHENNAI: "Hello, are you there?" This is something we hear more often now as 'call drops' become more frequent.

The Telecom Regulatory Authority of India's (Trai) 'Indian Telecom Services Performance Indicators' report for the quarter ended June 2014, released in November, shows that 14% of all 3G operators surveyed had call drops in June as compared to 9% in March. Of the 94 3G operators, two operators could not set up even basic calls.

In the case of 2G service, the TRAI report said 24 of the 183 service providers or 13% surveyed have call drops of more than the prescribed 3%. During the March quarter, only 6% of service providers reported call drops.

Four out of 183 2G licensees (2%) have not met the call set-up benchmark of 95% compared to 1% in the March quarter, the report said. Thus, "the subscriber you are calling cannot be reached now" is becoming more pronounced.



Jaideep Ghosh, partner at KPMG, says it's not just a capacity issue. "There are gaps in coverage which may be due to improper planning by service providers while setting up towers. This coverage issue can plague both urban and non-urban areas," said Ghosh.

A spokesperson of Cellular Operators Association of India (COAI) admits that increasing incidence of call drops worries them. He cited inadequate spectrum and insufficient towers, compared to the growing subscriber base, as the root causes.



As per TRAI data, total wireless subscribers as of August were 924.32 million and this base grows at almost 1% every month. COAI says the number of towers is not growing at a rate to match this traffic.

"One tower can service around 20,000 subscribers and the moment the load crosses 20,000 there is a need to set up a new tower nearby. Two key issues have led to the muted growth of towers - delay in permission from local administrations and unsubstantiated fear of health hazards from towers," said the COAI official.



Operators attribute the occurrence of call drops to network congestion. Among 3G service providers, 4% of operators did not meet benchmarks as compared to 1% in March, the TRAI report said.

COAI has written to the PMO to convey the release of requisite spectrum. The letter dated November 11, 2014, states: "As a first priority, additional spectrum should be made available on an urgent basis in 800 MHz, 900 MHz, 1800 MHz and 2100 MHz bands."

The core of customer service enhancement for a telecom service provider is to offer seamless call connectivity and ensure minimum disruptions but practical experience and data point to a gap in service.

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Airtel’s new move in India to get millions online via the mobile

Millions in India are coming online and their first screen is mobile. After US and China, India is being looked as the next big market with high smartphone and internet penetration coming in. And everyone wants a piece of it. Mark Zuckerberg was recently in India for the Internet.org with the agenda of getting internet to the next 5 billion people who are not online. Airtel as recently announced their ‘One Touch Internet‘ in the same direction.

‘One Touch Internet‘ is an initiative aimed at simplifying internet services for millions of first-time users in India. Airtel’s ‘One Touch Internet’ is a WAP (Wireless Application Protocol) portal designed with a simple, secure and intuitive interface that will allow first-time users to discover the internet easily and help them overcome common perception barriers around the mobile data experience.
Now available for prepaid mobile customers on Airtel – ‘One Touch Internet’ will work as a single point destination for uninitiated internet users to see-try-buy a host of popular services (including social networking, videos, online shopping and travel bookings) through tutorial videos and trial packs.
Speaking at the launch of the initiative, Srinivasan Gopalan, Director, Consumer Business, Bharti Airtel said,

The Indian telecom market has entered a phase of data-led growth. As data networks expand and Internet-enabled devices become affordable, more and more Indians are getting online on their mobile devices.

Why is Airtel doing this?

There’s a huge population throughout the country and smartphones have started penetrating the masses. There are more than 900 million mobile phone subscribers but a fraction of them are on the internet.  Network penetration in India still hasn’t reached the levels one would expect with the surge of smartphones over the past few years.
Airtel claims India has over 220 million Internet users of which 59% access it through mobile devices. There is potential for a greater increase in percentage. If market projections are to be believed, by 2017, India could have more than 500 million Internet users with close to 380 million browsing through their smartphones.
Most of these users, who now have low cost smartphones, are willing to get online and access Internet on their phones, but what stops them is either higher data prices or no knowledge about these data packs. Airtel’s One Touch Internet will be able to help billions of users in India overcome this critical problem. The initiative is Airtel basically handholding users into the Internet age.

Impact

As of today, the One Touch Internet facility is available in English and Hindi. More 8 Indian local languages will soon be made available in a week’s time. To learn the workings of the Internet, Airtel prepaid mobile customers can now call 111 or simply visit on their mobile phones’ web browsers.
If Airtel is able to mobilize users to adopt their network with this proposition, it would turn tides in India. It will play a critical role in breaking viewpoints across the different diversities and opening doors for thousands of developers. This would give rise to regional content apps focusing on catering to newer audiences throughout the country. This swift penetration of mobile network coverage across the country would prove to be a game changer considering the role of Internet in socio-economic growth of the country.
These are clear signs for developers and startups across the country to build their products/services to cater to this new user base that will be coming online very soon. This user base will likely need new content that’s dominantly regional and locally focused.

Airtel’s Build

To further help developers, brands and startups to understand the different geographies with their Internet performances, Airtel has announced an appathon – BUILD for #TheSmartphoneNetwork.
It’s an enterprise to help app developers improve their network performances in mobile scenarios and get advice from network experts at Airtel. The aim of this appathon is to make app developers understand their app’s performance benchmarking in different scenarios – ambient, under heavy load, with noise, & etc.
If Airtel is able to attract app developers and get them on board with this whole movement, it could mean that it may market its Airtel Money APIs, too. Mobile Wallets are already in momentum with major players in the consumer market like Ola, Taxiforsure, Uber and PayTm mobilizing their efforts to make it mainstream. Mobile wallets won’t become mainstream in India unless there is a good integration between carriers, banks and merchants.
This new initiative by Airtel could potentially give the Indians an opportunity to enjoy their first ever Internet experience.

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[Startup Watchlist] Rolocule’s new game, Octro’s secret sauce and HashCube’s fundraise

The startup watchlist last time brought to you some exciting startups from the field of agritech. And this time around as well, we thought of bunching some upcoming startups together in a category- Gaming. Culturally, India has never been a gaming nation but there are a lot of companies (more than 25 gaming companies which have more than 20 people according to Dhruva CEO) that help in making games that are played globally. With smartphone and internet penetration increasing, local appetite for gaming is also rising and the space is heating up. Here’s the latest from three upcoming gaming startups from India:
1. Rolocule’s new game- Dead Among Us
Rolocule games is a Pune based gaming company that was founded back in 2010. The company was founded by Rohit Gupta and Anuj Tandon, and their story is one full of heart! Rolocule has made some cutting edge games for the global audience and their games have amassed more than 5 million downloads.
Their latest game – Dead Among Us- was announced on Halloween and is a bold new direction for Rolocule. DAU has been optimised for one-hand controls and elements of storytelling, while keeping intact the fun of good old zombie killing. The game has been in development for the past 6 months and the team is currently working on polishing the gameplay along with adding more levels before releasing the game. The game will be free to download with in-app purchases.
Apart from DAU, Rolocule is also pushing on the Apple TV front with their DanceParty game built on their Rolomotion technology. The startup has managed to find its space and is now certainly under the global gaming radar.
2. Octro’s Teen Patti, Rummy and more

Based out of Noida, Octro was founded in 2006 and is today one of the largest mobile gaming company in India with two of its games, Teen Patti and Rummy, among the top 5 games in multiple categories on Google Play Store (the company is registered in the US). It was most recently in news because of its $15 million fund raise from Sequoia. Teen Patti and Rummy are old cult games in India and the rise of mobile meant that these games were bound to pick up. Octro managed to capitalize on this has built a user base of more than 10 million. The games are free to download but in-app purchases go as high as INR 9000! And there’s a deeper technology play here as well. Octro doesn’t only have the traction, it has a strong technology base which has a B2B angle and this is one of the reasons for the funding as well. Keep an eye out on what Octro does next.

3. HashCube

HashCube is a cross-platform social gaming company, with titles on Facebook and Mobile. The company’s flagship title, Sudoku Quest, is the most popular Sudoku game on Facebook. HashCube has been steadily growing over the last couple of years and has more than 3 million users as of now. But it recently partnered with WestBridge capital backed Nazara Technologies and this will open up a host of possibilities for HashCube.
HashCube has received INR 4.2 crores in this series A round which is led by Nazara along with other investors. Nazara, which is present across Africa, Middle East and south east Asia, will deploy its distribution networks to market HashCube’s games globally. This will breathe in a fresh wave of energy at HashCube and possibly more games.

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Xiaomi needs money, but is a $40 billion valuation justified?

An ambitious sales target, plans for expansion to new markets, and building a brick and mortar presence in existing markets may have prompted Chinese smartphone maker to begin funding talks, which are reportedly taking its valuation to more than $40 billion.

Forbes has reported that the smartphone maker, that defines itself as ‘a software and e-commerce company that just happens to manufacture hardware’, is negotiating with Russian investor DST to raise $1.5 billion. YourStory reached out to Xiaomi for a comment, and we will update you as soon as we have one.
A $40 billion plus valuation will put Xiaomi ahead of both Sony and Lenovo combined in terms of worth. The $1.5 billion funding will also be the largest tech financing round in the history equaling that of Facebook from 2011. At its last financing round in August last year, Xiaomi was valued at $10 billion.
Xiaomi’s meteoric rise has been a case study of sorts for hardware developers the world over. Four years after Lei Jun launched the first flagship device Mi One, Xiomi has beaten Samsung to become the largest smartphone maker in the world’s biggest handset market – China.
Xiaomi shipped more than 15 million devices in the second quarter of 2014 – a marked 1.8 million more devices than Samsung, and looks set to achieve its ambitious target of selling 60 million devices this year. The target for 2015 is an ambitious 100 million phones, Lei has said.
To achieve this target, Xiaomi will need to go beyond its initial strategy which has thus far worked brilliantly. A direct-to-consumer selling approach through e-commerce (which cut overheads), shunning traditional styles of marketing, and relying instead on social media and word-of-mouth have brought Xiaomi this far.

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But there are quite a few challenges ahead. Competition is heating up with several lower cost phones set to enter the growing markets, such as Google’s Android One and Motorola’s Moto series which offer more value for money.
Xiaomi is currently operating in very few markets outside China – India, Philippines, Singapore and Malaysia. Future plans include forays into Indonesia, Thailand, Russia, Turkey, Brazil and Mexico.
A look at this list shows that other than India and China, the other current markets are tiny and intended markets are large but also have higher entry barriers with plenty of competition.
Even in India, despite the dazzling publicity surrounding its sales, in terms of numbers, it still lags behind other makers. If Xiaomi manages to make a dent in these markets like it did in China, the high numbers may be justified. But it is too early to tell.
Xiaomi has rightly recognized the need to have brick and mortar presence for customer support and after sales service. In the newer markets, Xiaomi wants to build a native presence and aims to give itself a local flavour and character.
The company also plans to set up a global R&D centre in India, Vice President Hugo Barra told YourStory in September.

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All of which will require capital, and it’s no big surprise that Xiaomi has gone out looking for it. But is a $40 billion valuation at this stage justified is something that remains to be seen.

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Yet another ‘first in the world’ by Juspay, launches Juspay Safe for merchants after securing funding from Haresh Chawla

How many times have you dropped out from the payments process because you kept on waiting for the OTP or you couldn’t locate the card/bank account number?

Globally, 21% of online shoppers (Statista research) abandoned their basket due to the process taking too long. To counter this problem, three months ago Paypal unveiled single click payment method for merchant apps. Dubbed One Touch, the method allows mobile users to log in once with their user names and passwords, then simply touch or click on a “buy” button for all subsequent transactions with that merchant.
Founded in 2012 by Vimal Kumar and Ramanathan, with a vision to redefine online payments experience by providing 1-click payments on web and mobile, Bangalore-based Juspay Technologies has come a step further with their latest offering, Juspay Safe. Juspay Safe is a specially designed browser for online banking and payments applications. Unlike conventional browsers that cater to generic use cases ranging from online gaming to serious banking applications, Juspay Safe’s focus is on improving security and user experience for banking. It uses innovative user interface and network optimization technologies with the focus on much needed widespread adoption of digital payments in India and change the consumer behavior to go cashless.

Juspay co-founders, Vimal Kumar(R) and Ramanathan(L) with Juspaye Safe standee

Juspay’s first product ‘Express Checkout’ was a wrapper on top of payment gateways with card storage. redBus.in, Snapdeal, Freecharge and Newshunt are few among many of the clients of Juspay. With both the flagship products, the company processes more than 4 million transactions per month.
Juspay Safe – Secure Browser
Juspay Safe improves the security and convenience of payments on smart phones. It is a mobile browser that can be embedded inside Apps as a replacement to the default mobile WebView browser.App developers can integrate and launch with Juspay Safe SDK in minutes.
Juspay Safe’s USP
1.       High on protection
Juspay Safe contains built in phishing protection guarding the customer against malicious websites pretending to be bank pages. It also bundles a secure keyboard specifically designed for banking applications and protects the customers from third party keyboards that can log or mishandle customer’s sensitive credential information. Juspay is planning to work together with banks to increase the security of mobile transactions with device fingerprinting and advanced real time fraud prevention.

2.       Utmost convenience
Juspay Safe provides compelling features to improve the convenience, thereby improving the payments success rate and decreasing the time to complete transaction. It has various features like Auto Processing OTP, Speeding up page loads on 2G, Keyboard to improve convenience of password entry and enhanced navigation controls. The focus is on making payments extremely smooth and unblocking customers who are stuck.
The company, the vision and the funder
Juspay aims to do secure, 1-click payments on mobile for one billion people and catalyze the convergence of online and offline payments. The company is eyeing at achieving  95%+ success rate for payments on mobile.
Co-founder of Juspay, Vimal Kumar says,
We provide payments technology solutions to merchants focused on improving the customer experience and success rate. We are not a payment gateway but work as a layer on top of all PGs.
Haresh Chawla, former group chief executive officer (CEO) of Network18 and Viacom18 Media Pvt. Ltd, and currently partner at India Value Fund Advisors (IVFA) has invested an undisclosed amount in Juspay. He was instrumental in growing Network 18 from US$12 million in 2001 to over US$ 500 million in 2012. An IIT-Bombay and IIM-Calcutta alumnus, Haresh had earlier invested in property portal Housing.com as well.

Juspay Team

More than 50% of Flipkart’s revenue comes from mobile and the trend is just going pick up with ever-increasing mobile internet users in India. Whether it’s Flipkart or Snapdeal, Cleartrip or redBus.in, Juspay Safe provides promises more secure and convenient experience to everyone’s customers. As a result, the product reduces the overall dropout rate in mobile payments during the transaction process.
Vimal says,
Overall, we are a bunch of engineers and designers who deeply care about the art of building high quality products. We are heads down working hard to see the day when the majority of the people in India use the products that we create.”
Located in Koramangala, Bangalore, Juspay is now hiring designers and engineers who are religious about their craft. If you think you’re the right candidate, do not hesitate to contact them at careers@juspay.in.

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How GoCoop is supporting rural artisans by eliminating brokers and helping them sell online

While offline retailers benefit from Flipkart and Amazon by putting up their products online, rural craftsmen and artisans are left behind. A great deal of talent comes from the rural part of the country, which is often unappreciated and underpaid mainly due to lack of education and options. The involvement of brokers and middlemen contributesto the cause and worsening conditions of these workers. Siva Devireddy, founder of GoCoop, is working hard to bring justice for the craftsmen and rural cooperative societies by helping them sell their products online, thus eliminating the role of middlemen and brokers.

Siva Devireddy, founder GoCoop

Talking about why he started, Devireddy says,  “I was more focused on seeing how we can support the livelihoods of rural producers. The key challenges the producers faced was in access to markets and also market-related information. The produce sold at Rs 10 by the producer is finally sold to the consumer at Rs 30-50  by the retailers. There is 3-5X price difference across the value chain where producers get very small part of the margin. Producers in sectors like agriculture and crafts are fairly unorganised, which compounds the problem further.”
Before starting GoCoop, Devireddy worked with Accenture, where he headed many CSR initiatives, which in some ways strengthened his resolve to do something for artisans. After pondering over this concept for over two years, he finally quit his job and started over full-time.

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However, his journey wasn’t smooth, and he had to face his own set of challenges. His initial challenge was to interact and understand the complexities of working with cooperative societies and rural weavers- To make them understand the concept of computers and online selling. But, he didn’t give up.
Devireddy says, ”We spend lot of time in conducting awareness sessions. We, now, see good interest and adoption for online commerce from the producers/weavers. 
“The other challenge was in developing a team that was passionate about doing e-commerce for the social sector. This is a really tough job, and finding and building a team that could apply itself to this task is challenging. We could build a strong team over the last 2 years. “
Their team operates at regional clusters around the country, and goes on to conduct awareness meetings and generate interest in the people about computers and e-commerce. Once artisans and cooperative societies join the marketplace, their profile is created and the products are listed on the site. As they receive an order, they reach out to the producers and then ship it after inspecting the product.

Team GoCoop

At present, over 40% of their customers are based out of India, and they have a track record of less than 1% return or delivery issues. Their main revenue comes from subscription fees and commissions they charge on products sold through their website.  Currently, their portal boasts of 10,000 products and 170 sellers.
Other e-commerce platforms like CraftsVilla  are also working in this sector, and there are high chances that big players like Flipkart and Amazon also get into this. However, reaching artisans in rural India might prove slightly difficult for them in the early stage, which could also lead to the some of the niche players getting acquired given the fact that they generate enough traction.

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5 easy Instagram marketing tips for startups

With Google Adwords bids going sky high and Facebook charging you for even breathing on the portal, does promoting your startup give you the chills?
You can heave a sigh of relief because there are social media platforms which are still free or have very less advertisers and engage millions of people. Instagram is one such platform which engages a huge chunk of Indian youth.
Here are a few tips for startups to launch and actually get visible traction from your brand’s Instagram accounts:
1) Don’t be shy, follow people!
In spite of the fact that Instagram is still at a nascent stage in India, most of the youth is using the platform to share pictures with their friends. However, nobody is too sure about how and what else can be done.
So following people isn’t a disgrace or a bad thing to do when you’re talking about Instagram. In fact, people love it when their follower count increases! So, Follow! Follow! Follow!
About 40% of the people you follow will follow you back.

Check out how the brand “Happily Unmarried” also follows and gets followers.
2) But before you follow, keep this in mind
Post a lot of pictures, and by pictures we don’t mean product pictures. As I said, instagram is still at a nascent stage, most people follow less people and have less followers, so here is a chance to get noticed, but don’t spoil the show by shameless advertising. Use a mix of product images and general images, in the follower building stage, try to engage the audience first with general images.
Write quotes, create images, have a visual content strategy in place and see your followers increasing!

3) Good that you have a follower base building up, now do this!
Start posting pictures of your product/service. But wait, there’s a trick, be mysterious! Don’t give away all the information. Let them comment, ask for more details, so that you can build leads.

4) Keep this in mind for sure, nobody wants to go out!
With our experience, we understand that hardly anyone wants to go out of Instagram, so don’t expect any Clicks on your posts. Forget about CTR’s and websites, try to sell on Instagram. Provide the audience with the data they want, do whatever it takes to keep them from drifting away.

5) The most important – create a follow up mechanism
If people ask for more details, ask how they can buy, simply ask them to use another easy mobile app. – Whatsapp. Ask the people to send queries on whatsapp. This way, you can easily send a sweet reminder message every morning. Just like you send emailers on the computer, you can use Whatsapp to broadcast a daily reminder on mobile phones.

This small business owner has a follow up mechanism to update everyone on whatsapp who messaged her for price. And the posts that she sends are too good to feel offended

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What’s stopping wearables from being worn today?

If the last five years were about smartphones, the next five will be about wearables, they say. Smart watches, smart gloves and smart glasses — stuff right out of sci-fi movies from our childhood — are now a reality.

By linking them to our smartphones, these strap-on gadgets will help us lead more efficient and comfortable lives. Or will they? But the important question is what’s stopping wearables from becoming popular? Let’s find out what the concerns are.
Health hazards
Health hazards are probably the first thing that you’ll hear about if you ask people why they aren’t using wearables. There have been articles on radiation risks from cell phones (to which most wearables are synched), allergic reactions caused by certain devices (remember Fitbit) and of course concern of overuse of such devices on development of children. This is an ongoing debate and the jury is still out on this one.

Privacy
Peter Drucker said, “What gets measured gets managed.” In this context, it means data from your devices. Whether intimate health information or location data, it is now available to third parties – the app makers, your telecom provider or the company that makes the operating system. That’s a scary thought that takes me straight back to ‘The Minority Report’.
Privcy policies of most of these app makers are unclear and ever-changing. Ambiguously worded terms of service may give these companies just enough room to use your unprotected health datasets, once you’ve accepted and signed-up on their platform.
Government laws also haven’t changed to take into account sensitive medical data sets.
Most of these wearable devices, including pacemakers, glucose monitors, etc. are Wi-Fi enabled adding trauma to users in case it is hacked and possible loss of data. As data is slowly becoming one of the important parameters driving most decisions, our future is vulnerable.
Imagine waking up one day to find your heart rate beyond normal, and you get medication for it, though in reality your devise was hacked. This exploitation is unimaginable considering the complexity and sensitivity associated with this data.

Not habit forming
This is a typical teething problem faced by any new technology. Most users fail to get into the habit of using their smart watch or their smart glasses without a reminder. Early studies have shown that most people fail to wear their devices rendering them useless. Obviously the reality of wearable computing isn’t as compelling as its promise. But we see this as a temporary problem which will sort itself out.

Chaos
There is way too much chaos around these wearables with software updates and non-uniformity of apps and platforms usurping data from users. Another huge turn-off for users is that these wearables need to be charged daily or more frequently. Again, this seems to be an early-stage problem and will get solved in time.
Costing and need
Another hurdle, among Asian consumers at least, is in the costing. Samsung’s gear 2 watch costs $150-$275 on Amazon, compared to $50-$100 that a regular watch costs. Unless the makers create a compelling need to wear and use these devices, they have little chance of taking off. More than usability and convenience, wearables need to reach the level of addiction that smartphones have now reached.
Flipkart recently launched an app that works on smart watches, probably among the first non-hardware, non-app making company to take this step. While on one hand, this is designed to push the sales of smart watches on its platform, on the other hand, it is also a means to create the addiction. Flipkart is known for short-span bonanza deals, and what better reason could you have to install the app on your watch, which stays with you day and night, even more than your phone?

Thus, by focusing attention on software, treating it like miniature game consoles, we may find a compelling reason to keep attaching wearables to our wrist, face, and even our babies! Until that happens, we can wait and watch.

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